E.ON / SPENDE WISSEN

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/ Art Direction

CLIENT: E.ON / AGENCY: WIRDESIGN

"wissen.on" is a Wikipedia-like platform which serves as a knowledge-sharing tool for E.ON employees. 
This campaign was used to advertise the platform internally with its own logo, a poster campaign and
several promotions, such as a flyer which was inspired by a medical blister pack. The essential message
is "SPENDE WISSEN", which means "donate knowledge" and is derived from the German red cross
campaign "donate blood" to put an emphasis on the importance of sharing knowledge. 

The project received several recognitions, such as the Red Dot Design Award 2010, the Wolda Award 2009,
and a nomination for the Award of the German Design Counsel 2012.

using allyou.net